[Bj Kline]

I don't work for a dealer but the dealer I do business with has a Facebook page and uses twitter to share their inventory updates. These updates get shared to a facebook page for inventory, then they have a page that is maintained by the dealership, where they share the happenings at the dealership (examples, Joe and Jane Smith with their new Town & Country. EX2: Come in today for great deals).

 

[JRS200x]

We run a facebook page, but Inventory updates on Social Media are a big no no. It drives people away, use it more to show you care about the community (what you are doing in the community) or to congratulate people on their purchase with pictures at the time of delivery etc. We don't use Twitter, but are heavy on facebook.

 

[UN4GTBL]

My dealer uses both, sparingly.

You don't want to do too much, as its then annoying and people un-follow/friend you.

 

[CDJSalesPro]

We run a facebook page, but Inventory updates on Social Media are a big no no. It drives people away, use it more to show you care about the community (what you are doing in the community) or to congratulate people on their purchase with pictures at the time of delivery etc. We don't use Twitter, but are heavy on facebook.

we do the same....havent done any Twitter. I agree with the posting of inventory. However we do post special trades once in a while . Example : 20k Powerwagon and a 2001 36mi Cherokee

 

[rapidtrans]

No twitter, no texting, no facebook done here!
The half dozen follow-up calls from my local dealer after each oil change are annoying enough.

 

[awyseguy]

We use Twitter, Facebook, LinkedIn, Pinterest, Google+.. We've actually hired an outside company to assist with postings; I'd done most of the last 2 years solo. When new inventory posts; there's a tweet.. We only put special things we trade for on Facebook, outside of the inventory tab.. But we get 2-3 deals from Facebook every month.