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The company was still absorbing AMC. AMC people had faith in Jeep. Chrysler people did not have faith in Jeep.

Dodge later received the Durango, based on the Dakota. The Durango was also a hit and could be sold alongside the Grand Cherokee without cannibalization.
 
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Good ol badge engineering. Now I'm picturing a R/T Version with a 8L V10 out of a Ram 2500.
Talk about adding unnecessary weight: that iron lump weighs about as much as the Cummins 6BT does, in comparison to the all aluminum mill the Viper has.
 

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Needed that “lump” for durability and towing!!!
 

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The company was still absorbing AMC. AMC people had faith in Jeep. Chrysler people did not have faith in Jeep.

Dodge later received the Durango, based on the Dakota. The Durango was also a hit and could be sold alongside the Grand Cherokee without cannibalization.
Correct.
I left AMC in 1985 for Chrysler Engineering, one reason being the poor management that I witnessed.
Even Renaults influx of cash couldn’t save a dying company.
It was always fun when your boss told you to not cash your paycheck because the money wasn’t there yet.
 

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Correct.
I left AMC in 1985 for Chrysler Engineering, one reason being the poor management that I witnessed.
Even Renaults influx of cash couldn’t save a dying company.
It was always fun when your boss told you to not cash your paycheck because the money wasn’t there yet.
Those were tough days for you that most people would have trouble relating to
 

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1974 Plymouth Valiant - 2013 Dodge Dart - 2013 Chrysler 300C
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Discussion Starter · #13 ·
Correct.
I left AMC in 1985 for Chrysler Engineering, one reason being the poor management that I witnessed.
Even Renaults influx of cash couldn’t save a dying company.
It was always fun when your boss told you to not cash your paycheck because the money wasn’t there yet.
Can you say more (maybe via PM!) about the “poor management”? Most ex-AMC people tend to be enthusiastic about it - main exception being Evan B.
 

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The Renault Espace should have been imported.

The Premier should never have seen daylight.

Just a couple of examples of bone head decisions.

 
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