It appears that it might happen. Just so it's clear: the picture is the Jeep Gladiator concept. Read more: http://www.allpar.com/model/jeep/gladiator.html Remember folks: It ain't official til it's official.pabbloz said:Look what I found:
Is this a reliable source?
The one benefit of not having a Dakota-sized pickup available is that there is no vehicle that would overlap with a Jeep Wrangler-based pickup. That was part of the reason Comanche got axed (that, and reducing highly profitable Cherokee production).Erik Latranyi said:The Wrangler's assembly plant will be heavily modified to accommodate increased volume (a problem currently) and multiple variants. Given the success of the Mopar kit that transform a Wrangler into a pickup, it is reasonable to expect a pickup variant will be offered.
Of course, Ram may protest a Jeep pickup, or market conditions might change enough to alter any plans.
I suspect the second part was as important, I recall the part of Evan's book, “The good news is Comanche sales are up, the bad news is Comanche sales are up.” Disclaimer: that's from memory and is probably not exactly what was written.That was part of the reason Comanche got axed (that, and reducing highly profitable Cherokee production).
A diesel pickup Wrangler!!Erik Latranyi said:Just like a diesel in the Wrangler. We've been fooled too many times.
The case with Ram and Wrangler pickup is that the former is a large half-ton pickup while the later will be a compact or mid-size pickup.. That is one thing.. The other thing is the off-road capability that comes with Wrangler that Ram, with the exception of PowerWagon, can't match..CherokeeVision said:Well the Grand Caravan and the Town & Country are for a different audience too but one of them is not going to return as is.
First, Ram may want to introduce something smaller than Dakota and sees a Jeep pickup as a rival.Mopar392 said:The case with Ram and Wrangler pickup is that the former is a large half-ton pickup while the later will be a compact or mid-size pickup.. That is one thing.. The other thing is the off-road capability that comes with Wrangler that Ram, with the exception of PowerWagon, can't match..
A lifestyle truck has no real business case. Make it a Dodge and the case is weaker.FreeLantz said:To me one of the biggest clues this might happen was when the Dodge "lifestyle truck" was shelved, evidently pretty late in it's development. However I agree that the two could coexist. I don't think the car-based, possibly FWD Dodge would steal buyers from a Wrangler-based truck or vice versa. But frankly I really don't think the Dodge had much of a business case to begin with. The small truck market is owned by Toyota now. It will take something drastic to change that. A Jeep truck might be just the ticket.