It seems the Airflow concept takes a mix from Stella's Euro brands, Japanese (in particular Mazda CX-series CUV's). This is the best direction they can go, the mid-luxury bracket, competitively and value priced vs. Tesla, Mazda, Volvo, Lincoln, BMW, Audi, Lexus CUV's. They do have to have the range and fast charging, full EV's with 300 Miles+, ability to recharge from 20% to 80% in 10 minutes with a fast charger, overnight with a home one. Quality will have be better than Tesla, especially as to body parts, ability to get repair parts. As will be sold via modified traditional dealer markets, they can get MSRP, minimize haggling.